Blockbuster essay

Cinema attendance between 1975 and 1985 started to decreases as Hollywood film industry's began building multiplexes to feature their own movies, namely blockbusters, which could have multiple showings at once hence the name. Normal cinemas, or "flea pits" as they went on to be called, could only have one showing at a time so they were limited to what films were available. Also "flea pits" didn't necessarily have the same technological advancements as multiplexes like better speakers for more immersion and better projectors for picture quality. Alongside this, the location of where the multiplexes were built had a lot to do with the decrease in regular cinemas attendance. This was because multiplexes were built inside or attached to shopping centers, this made the multiplexes have a bunch of extras to go along with them, this attracted younger audiences to multiplexes as it made seeing a movie more of a thing to do on a social gathering instead of a stand alone event which in turn took audiences away from smaller cinemas. Eventually after not having the regular income to keep the cinemas going, they all went bust because all the business was going to the multiplexes which were getting more and more popular in towns and city's to the point were there was one in almost every shopping center.

The Big Screen soon became dominated by blockbuster movies crammed full of special effects shortly after the release of one of the biggest blockbuster franchises "Star Wars". This came down to the sheer popularity of the saga of si-fi movies and there special effects every left, right and center that the Hollywood film industry began creating more franchises to use special effects as they were so popular. Reason being is because the audiences at the time were mostly teens so they were more than likely into seeing movies for spectacle rather than story. This then led on to more and more blockbusters being made that were just spectacle and nothing else.

When a movie receives a lot of hype of the course up to its release, over the trailer or huge budget, it is then known as a event movie. The first of these event movies was "Jaws", it was increasingly more popular after the first showing, so it then continued to be shown for another 6 weeks. What helped the spread of the hype i believe was the marketing, as trailers posters and articles for "Jaws" were everywhere up to its release.

Q1. What were the aims of the script & 9 key frames?

"The purpose of the script was to create either a disruption or resolution scene (I did a disruption scene) for a prequel film (I did the film Harry Brown)." -David

Q2. What codes and conventions identified in the textual analysis essay were used in the script & 9 key frames?

"I used the conventions of a hybrid genre thriller-drama that I recognized during the textual analysis essay that I added into my script through dialogue and scene directions." -David

Q3. How was the location report used in the construction of the nine key frames?

"By completing a location report I knew how I wanted my shots in my nine key frames to look with the use of the location." -Rebecca

Q4. How successful was the script & 9 key frames in achieving the aims?

"I believe that my script and nine key frames was rather successful in fulfilling what I set out to achieve, I believe that I done well in breaking some if the conventions to show how genres have to adapt over time to help satisfy and interest a new age audience." -Benn